August 10, 2017 | Press Releases
INDIANAPOLIS, Indiana (August 10, 2017) — The Produce Mom® is pleased to announce that Crunch Pak® is joining the family of trusted partners. The partnership will primarily focus on Crunch Pak Apple Rings and Crunch Pak’s kid-friendly packaging, which features Marvel and Disney characters.
The Produce Mom will showcase Crunch Pak apple products as easy and nutritious after-school snacks and lunchbox additions. Promotions of Crunch Pak will include video, e-newsletter mentions, and cross-promotional social media content.
“Just like we seek out the best apples available, we are seeking out the best ways to market our products,” explains Krista Jones, Director of Brand Marketing and Product Innovation for Crunch Pak. “The Produce Mom is a trusted voice among moms of young children. We believe this partnership will help to increase Crunch Pak’s reach with this audience and motivate purchase.”
“Moms are constantly looking for ways to get their children to eat more produce. Crunch Pak’s products and packaging are so appealing to children and parents need to know about them. We look forward to promoting these products to The Produce Mom community,” states Kristin Ahaus, Director of Content and Communications for The Produce Mom.